Sports Illustrated lays off entire staff

I'm no genius, but maybe putting a dude in a bikini on the cover of the beloved swimsuit issue was the nail in the coffin for Sports Illustrated. If anything, it proved that taking a huge dump on your male audience for woke gender reasons would be a terrible idea, as brands like Bud Light also found out. TP reported:

In a stunner, Sports Illustrated has reportedly laid off its entire staff. The drastic move comes after the Authentic Brands Group (ABG), which acquired Sports Illustrated from parent company Meredith for $110 million five years ago, terminated its agreement with The Arena Group for the publication of the magazine in both print and digital formats according to an email obtained by Front Office Sports. The Arena Group, which had been managing Sports Illustrated’s operations, recently missed a crucial $2.8 million payment, breaching their licensing deal with ABG. The financial misstep has had dire consequences, leading to the mass layoffs announced on Friday. Employees were informed via email that some would be terminated immediately, while others would work through a notice period.