JUST IN: Cracker Barrel Stock Plummets After Controversial Rebrand

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Cracker Barrel is in hot water with both Wall Street and its loyal customers after rolling out a sweeping rebrand that’s rattled investors and outraged longtime fans. On August 21, the company rolled out a new logo and modernized interior design under its “All the More” campaign.

But rather than boosting enthusiasm, the changes have sparked widespread backlash and a stunning drop in share price. The rebrand i...... to continue reading, follow the link below :)

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